Bill Mixon’s career trajectory from U.S. Army officer to healthcare services executive demonstrates the leadership and operational discipline that attracted Reeve Waud’s attention for a $100 million platform investment. The partnership between Waud Capital Partners and Mixon represents the convergence of proven healthcare expertise with patient capital and resources necessary to build industry-leading businesses.
Mixon’s background combining military service, Fortune 100 operational experience, and successful private equity partnerships provides the foundation for what Reeve Waud envisions as a transformational healthcare supply chain platform. The comprehensive nature of Mixon’s experience across multiple healthcare subsectors aligns perfectly with Waud Capital Partners’ systematic approach to value creation.
Operational Foundation and Industry Expertise Development
Mixon’s military background provided the disciplinary framework and process orientation that would later prove essential in scaling complex healthcare services organizations. Following his service in the U.S. Army, he spent over 20 years building operational expertise at large organizations including Baxter, Philips Medical Systems, and Agiliti Health, gaining experience in technical field services and medical equipment management.
This foundational experience across diverse healthcare technology and services companies gave Mixon exposure to the operational challenges and opportunities that exist throughout the healthcare supply chain continuum. Technical field services expertise at Philips Medical Systems and medical equipment management experience at Agiliti Health provided direct experience with the outsourced provider equipment services sector that constitutes a key focus area for the Waud Capital Partners platform.
“Mr. Mixon is an accomplished healthcare executive with more than 30 years of operating experience across the medical device and supply chain services continuum, with particular emphasis on specialty distribution and outsourced provider equipment services,” according to the partnership announcement.
Private Equity Partnership Success and Value Creation
Mixon’s track record of successful private equity partnerships demonstrates his ability to work effectively with financial sponsors while executing complex growth methodologies. At National Seating & Mobility, he led the company’s expansion to over 200 locations across the United States and Canada, managing multiple transactions with different private equity sponsors while maintaining operational excellence and growth momentum.
National Seating & Mobility experience provided Mixon with comprehensive understanding of the complex rehab technology market, specialty distribution challenges, and the operational requirements for scaling multi-site healthcare services businesses. His success in building value across multiple private equity ownership periods demonstrated the collaborative leadership style that Reeve Waud values in executive partnerships.
At Advanced Diabetes Supply, Mixon transformed a specialty distributor into a $1 billion revenue enterprise serving nearly 500,000 patients annually. “During his time at Advanced Diabetes Supply, Mr. Mixon drove transformational growth by professionalizing the organization through salesforce productivity enhancements, executing a shift in go-to-market initiatives, and delivering margin improvements through revenue cycle initiatives and other operational efficiencies.”
The successful $1.1 billion exit to Cardinal Health in April 2025 provided validation of Mixon’s operational approach and value creation methodology in healthcare supply chain services.
Alignment with Waud Capital Investment Philosophy
Mixon’s proven ability to create value across multiple healthcare services businesses made him an ideal partner for Reeve Waud’s latest platform initiative. “We are thrilled to partner with Bill,” said Mike Lehman, Principal at Waud Capital. “He is an exceptional executive who has created value and driven multiple successful outcomes throughout his career in a sector we find highly attractive.”
Alignment between Mixon’s operational expertise and Waud Capital Partners’ healthcare supply chain investment thesis creates compelling opportunities for platform development across multiple subsectors. Reeve Waud’s systematic approach to executive partnerships provides Mixon with access to comprehensive resources and guidance that complement his operational leadership capabilities.
“I’m excited to partner with Waud Capital to identify and help build what we hope will be an industry-leading business that supports and improves the overall healthcare supply chain,” said Mixon. “Waud Capital’s executive partnership approach, dedicated ecosystem resources, and deep investing experience across relevant areas make the firm a highly attractive partner.”
Platform Development Opportunity and Resource Access
The partnership provides Mixon with over $100 million in equity capital and access to Waud Capital Partners’ comprehensive support infrastructure, including business development teams, portfolio operations expertise, and advisory resources. This ecosystem approach enables executive partners to focus on operational excellence while leveraging institutional capabilities for deal sourcing, due diligence, and value creation.
Reeve Waud’s track record of building healthcare platforms through executive partnerships—including Acadia Healthcare, GI Alliance, and Center for Vein Restoration—provides a proven framework for supporting accomplished leaders in building market-leading businesses. The combination of Mixon’s operational expertise and Reeve Waud’s resources positions the platform to capitalize on significant consolidation opportunities across healthcare supply chain services.
Mixon’s career journey from military officer to healthcare executive demonstrates the leadership qualities and operational discipline necessary to build scaled, efficient healthcare services businesses. The partnership with Reeve Waud represents the next chapter in a career dedicated to improving healthcare delivery through operational excellence and growth.
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